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Audi A3 Sportback

Price: From £19,825 ($31,993)

Audi’s A3 Sportback aims to inspire a younger generation, not through its design and appearance, but with the communications technology inside the car.

Audi Chief Executive Rupert Stadler told CNBC: “The younger generation is always connected with each other, so we tried really to come up with [a car] with Wi-Fi hotspots, Twitter and Facebook in the car. By voice recognition, you can receive your email. … This is what young people want to hear and see.”

Photo: Eric Piermont | AFP | Getty Images