Facebook Earnings to Show ‘Bright Spot’: Analyst
"There's a big difference between a tablet and a smartphone," he said. "You can actually get higher rates on a tablet, closer to a desktop."
(Read More: Stocks Face 'More Selling Pressure': Joe Terranova)
Pyykkonen said that he expected earnings to clock in above consensus because of mobile.
"I think that's going to be a bright spot that most people haven't focused on," he said.
Pyykkonen also said that he expected Facebook to add a "want" button along its existing "like" button, which would help facilitate e-commerce — and larger revenues.
"I think they're definitely going to have it," he said.
Much the same way Google invented a new advertising revenue platform, so will Facebook be able to draw advertisers unique to the space, Pyykkonen said.
"It's Facebook's game to lose," he added. "I don't think they're in a cyclical nature yet. It's more secular, but there's still a lot they have to execute on and we've got quite a few quarters coming up that we'll benchmark them on."
Written by Bruno J. Navarro, CNBC.com Producer.
Trader disclosure: On Oct. 23, 2012, the following stocks and commodities mentioned or intended to be mentioned on CNBC's "Fast Money" were owned by the "Fast Money" traders: Guy Adami is long C; Guy Adami is long GS; Guy Adami is long INTC; Guy Adami is long AGU; Guy Adami is long MSFT; Guy Adami is long NUE; Guy Adami is long BTU; Joe Terranova is long VRTS; Joe Terranova is long SBUX; Joe Terranova is long SWN; Joe Terranova is long TRV; Joe Terranova is long VZ; Joe Terranova is long XOM; Joe Terranova is long CVX; Joe Terranova is long GS; Joe Terranova is long GLW; Brian Kelly is long GLD; Brian Kelly is long SMH; Brian Kelly is long SLV; Brian Kelly is long SPY PUTS; Brian Kelly is short XLF; Brian Kelly is short EWW; Brian Kelly is short EWA; Brian Kelly is short XLV; Josh Brown is long AAPL; Josh Brown is long XBI;
For Martin Pyykkonen
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