President Barack Obama set new social media records on Election Night.
Shortly after NBC News projected that Obama had been re-elected as President of the United States, Barack Obama's Twitter account sent out a tweet with the text "4 more years," along with a photo of the President hugging First Lady Michele Obama. After 54 minutes, the post generated more than 318,000 retweets (shares of the original post) – the most retweets in Twitter's history.