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Media

Julia Boorstin

Julia Boorstin
CNBC Senior Media & Entertainment Correspondent

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology.

In 2013, Boorstin created and launched the CNBC Disruptor 50, an annual list highlighting the private companies transforming the economy and challenging companies in established industries. Additionally, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

More

  • Steve Ballmer

    Microsoft kicked off its annual event Monday to 15,000 people integral to its business—the partners who sell its products and build software on top of them.

  • A massive new effort to crack down on intellectual property theft spans industries and every point of the content creation and distribution chain. It's called "Copyright Alert System" and it aims to stop people pirating from pirating content online, by very simply preventing them from surfing the web.

  • Nothing's more valuable to a marketer than when consumers are just dying to watch and share their commercial. Having a commercial go viral is rare, and when it happens it's marketing gold.

  • myspace_logo_new_200.jpg

    While the media buzzes about Facebook's new $500 million investment from Goldman Sachs and Digital Sky Technologies and $50 billion valuation, MySpace is at the other end of the spectrum, facing more layoffs and on the auction block.

  • Zuckerberg's Facebook News Event

    Facebook founder/CEO Mark Zuckerberg and Skype CEO Tony Bates announce group chat and video calling will be new features on the social networking service.

  • Investors got just the news to confirm hopes that Netflix is on track for the kind of growth to justify its stock price. After expanding to Canada, the company will launch its online streaming service in 43 countries in South and Central America along with the Caribbean later this year.

  • Sun Valley, Idaho

    The media moguls and tech titans have boarded their private jets and are heading to Sun Valley, Idaho, where the annual Allen & Co conference kicks off today. With media & tech takeovers on the upswing — up dramatically over last year — everyone's wondering which deal will be this year's Comcast-NBC Universal merger, a deal which started in conversations at the gathering two years ago.

  • Showdown at Sun Valley

    CNBC's Julia Boorstin reports on today's meeting of media moguls and tech titans at the annual Allen and Company conference, and what they are likely to discuss, with Porter Bibb, Media Tech Capital, and Michael Wolff, Vanity Fair.

  • movie_theater_lobby.jpg

    MoviePass wants to apply the subscription model that worked so well for Netflix to movie theater tickets. But it cancelled the trial Thursday night in the midst of conflict with theaters. And now it looks like MoviePass' business could blow up before it begins.

  • hulu.com

    Despite the fact that the Los Angeles Times reported today that "Google is in preliminary talks to buy online video pioneer Hulu," a number of sources very close to the negotiations tell me that all talks are "very preliminary" and it is "impossible to characterize anyone as being in the lead."

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