The New York- based company priced its initial public offering at the low end of its $10 to $11 per share estimate issued earlier in the day. It lowered the range from $15 to $17 after potential investors expressed concerns about the $13.7 billion Amazon deal as well as Blue Apron's marketing costs and lack of profitability, people familiar with the matter said.
The company lowered the IPO price range to $10 to $11 per share from its previous estimate of $15 to $17 per share after potential investors expressed concerns about Amazon's Whole Foods deal as well as Blue Apron's marketing costs and lack of profitability, people familiar with the matter said. Amazon already has a small meal-kit business, delivering...
*Company cuts IPO price range to $10- $11 per share. The move came after potential IPO investors pushed back against the New York- based company's valuation expectations, expressing concerns not just about the impact of Amazon's Whole Foods deal, but also about Blue Apron's costly marketing strategy and lack of profitability, people familiar with the matter...
E-commerce giant Amazon.com Inc. is expected to shakeup the industry after announcing plans to buy organic grocer Whole Foods earlier this month. And Amazon already sells meal kits in some cities with recipes created by media mogul and TV cook Martha Stewart. Concerns about the Amazon and Whole Foods deal are part of the reason for the cut, said Kathleen Smith...
Alibaba CEO Jack Ma, along with Martha Stewart, was at the Gateway '17 conference in Detroit.
At Alibaba's Gateway 2017 conference in Detroit, CNBC's David Faber speaks with lifestyle and media maven Martha Stewart, Sequential Brands Group chief creative officer, about working with Alibaba to get into the Chinese marketplace and other places in the world.
NEW YORK, Feb 2- Macy's Inc has settled its lawsuit accusing J.C. Penney Co of interfering improperly with its exclusive merchandising agreement with Martha Stewart Living Omnimedia Inc.. New York State Supreme Court Justice Jeffrey Oing in Manhattan ordered the case's dismissal this week, following a joint request from Macy's and J.C.
CNBC tested out the $179 Martha Stewart and Marley Spoon Thanksgiving delivery meal-kit.
Want Martha Stewart to cater your Thanksgiving dinner? You're in luck, Stewart's famous recipes could arrive at your doorstep this year.
Will the Martha Stewart name translate in China? The domestic diva is en route there now to find out.
CNBC’s Courtney Reagan talks to Martha Stewart about how she's teaming up with meal kit delivery service Marley Spoon.
Martha Stewart unveils a meal-kit delivery service that puts her in competition with start-ups Blue Apron, Plated and others.
'Business is a full-contact sport, and it's hard,' one CEO said. But this is crucial to rising to the top, CEOs say.
Martha Stewart says she wanted to buy K-Mart before it was sold to Sears, with CNBC's Sue Herera.
If Martha Stewart had her way, Kmart could have been KMartha.
Martha Stewart says she regrets not buying Kmart before a deal with the discount chain went south.
Yale University professor and CNBC contribuor Jeff Sonnenfeld weighs in on GOP Debate mention and Carly Fiorina's record.
CNBC's Courtney Reagan reports the acquisition for Martha Stewart Living is a half cash, half stock deal.
Gwyneth Paltrow's new ventures in blow-dry bars, hair products and e-commerce reveals she may be far more than just an actress.
Kadmon, the drug company founded by Sam Waksal of ImClone and Martha Stewart fame, is starting to look more and more like its founder's last company.