Two entrepreneurs spent countless hours researching what makes people more productive and happy. Then, they took what they learned and designed a journal that they say helps self-starters actually achieve their goals.
After meeting at an entrepreneurship program and realizing they wanted to boost their own productivity, 29-year-old Cathryn Lavery and 28-year-old Allen Brouwer devoted one year to researching success.
They read 150 books, attended more than a dozen conferences and listened to thousands of podcasts. The result? A start-up called BestSelf Co and a meticulously designed productivity journal called the SELF Journal.
Approximately 30,000 copies of the SELF Journal have sold so far. The pair also developed a free online PDF version because they want anyone to be able to benefit from what they learned.