KEY POINTS
  • Kweichow Moutai sells "baijiu" which has an alcohol content of about 43% to 53% and can cost about a few hundred U.S. dollars per bottle.
  • Moutai is the strongest brand in the high-end baijiu market, and will grow its share even as China's drinking culture subsides, said Luo Hao, equity analyst with Global Capital Investment at China Asset Management.
  • Earlier this year, the stock's rapid surge in price drew internet memes comparing it to bitcoin's high-flying price and the GDP of Chinese cities.
Kweichow Moutai is the most famous Chinese liquor brand, regarded as the national liquor in China.

BEIJING — The biggest stock in the mainland Chinese "A share" market is a liquor company that analysts are betting on for the long term, despite its plunge in the last month.

Kweichow Moutai sells "baijiu" which has an alcohol content of about 43% to 53% and can cost about a few hundred U.S. dollars per bottle. Baijiu — literally "white spirits" — is a staple at Chinese business and government dinners for forging relationships and deals.