KEY POINTS
  • The White House is using alternative methods to reach Americans who remain reluctant to get a Covid-19 vaccine: NASCAR, CMT, the country music television channel, and shows like "Deadliest Catch."
  • According to a recent Kaiser Health News poll, "Republicans and white evangelical Christians were the most likely to say they will not get vaccinated, with almost 30% of each group saying they will 'definitely not' get a shot."
White House Press Secretary Jen Psaki holds a press briefing in the Brady Briefing Room of the White House in Washington, DC on April 12, 2021.

The White House is using alternative methods to reach Americans who remain reluctant to get a Covid-19 vaccine: NASCAR, CMT, the country music television channel, and shows like "Deadliest Catch," White House press secretary Jen Psaki said Monday.

"We've run PSAs on the 'Deadliest Catch,' we're engaged with NASCAR and country nusic TV. We're looking for a range of creative ways to get directly connected to white conservative communities," Psaki said.