Pops & Drops: Nike, Alcoa...

Following are moves you might have missed this week. Find out why shares of Nike and Alcoa popped while Adobe dropped.

POPS (stocks that jumped higher)

Nike (NKE) popped 4% this week. The athletic apparel maker reported stronger than expected orders and quarterly profit as consumer demand remained resilient in its key markets. - I'd take profits, says Guy Adami.

Alcoa (AA) popped 10% this week. Resource names rallied broadly after the Commerce Department reported that orders for durable goods (excluding transportation) rose last month at their fastest pace in five months. The increase was double what economists polled by Thomson Reuters had expected. - I wouldn't buy at these levels, says Steve Grasso.

Google (GOOG) popped 7% this week. RBC raised its price target on the stock to $600 saying paid search growth in continental Europe is up low-to-mid single digits quarter-over-quarter, while UK is flat quarter-over-quarter (together about 35 percent of Google gross revenue)." - It's too cheap, says Karen Finerman.

DROPS (stocks that slid lower)

Adobe Systems (ADBE) dropped 4% this week. Shares dropped as much as 20% this week before paring losses largely because the company's revenue projections were below analyst forecasts.

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Trader disclosure: On Sept. 24th, 2010, the following stocks and commodities mentioned or intended to be mentioned on CNBC’s Fast Money were owned by the Fast Money traders; Adami owns (AGU), (BTU), (NUE), (C), (GS), (INTC), (MSFT); Adami’s wife works at Merck; Finerman’s firm own (ANF); Finerman & Finerman’s firm own (BAC); Finerman & Finerman’s firm own (JPM); Finerman owns (GOOG); Finerman’s firm own (PBR); Finerman & Finerman’s firm own (BBY); Finerman’s firm own (TJX); Finerman’s firm own (TGT); Finerman's firm is short (IYR); Finerman's firm is short (MDY); Finerman's firm is short (SPY); Finerman's firm is short (IWM); Finerman’s firm owns S&P 500 puts; Finerman’s firm owns Russell 2000 puts; Grasso owns (ASTM), (BA), (BAC), (C), (CSCO), (JPM), (LPX), (MO), (MOT), (NDAQ), (PFE), (PRST); Pete Najarian owns (AMZN) call spreads; Pete Najarian owns (NTAP) call spreads; Pete Najarian owns (WFC) put spreads; Terranova Owns (POT), (APA), (AAPL), (ARUN), (BMO), (C), (IBM), (HES), (JOYG), (XBI), (FTO), (OXY), (ORCL), (PEP), (RSH), (SU), (RIG), (UPL), (VRTS); Karabell owns (GS), (RIMM), (AAPL); Grasso owns (ASTM), (BA), (BAC), (C), (CSCO), (JPM), (LPX), (MO), (MOT), (NDAQ), (PFE), (PRST)

For Steve Grasso:
Stuart Frankel & Co and it’s partners own (AMGN)
Stuart Frankel & Co and it’s partners own (BAX)
Stuart Frankel & Co and it’s partners own (COG)
Stuart Frankel & Co and it’s partners own (CUBA)
Stuart Frankel & Co and it’s partners own (GERN)
Stuart Frankel & Co and it’s partners own (HPQ)
Stuart Frankel & Co and it’s partners own (HSPO)
Stuart Frankel & Co and it’s partners own (MERC)
Stuart Frankel & Co and it’s partners own (NWS.A)
Stuart Frankel & Co and it’s partners own (NYX)
Stuart Frankel & Co and it’s partners own (PDE)
Stuart Frankel & Co and it’s partners own (PFE)
Stuart Frankel & Co and it’s partners own (PRST)
Stuart Frankel & Co and it’s partners own (RDC)
Stuart Frankel & Co and it’s partners own (TLM)
Stuart Frankel & Co and it’s partners own (XRX)
Stuart Frankel & Co and it’s partners own (SDS)
Stuart Frankel & Co and it’s partners are short (QQQQ)

For Joe Terranova
Terranova is chief market strategist of Virtus Investment Partners, LTD.
Virtus Investment Partners own more than 1% of (ABAX)
Virtus Investment Partners own more than 1% of (ALK)
Virtus Investment Partners own more than 1% of (AMKR)
Virtus Investment Partners own more than 1% of (CASS)
Virtus Investment Partners own more than 1% of (CSVI)
Virtus Investment Partners own more than 1% of (IGE)
Virtus Investment Partners own more than 1% of (LDR)
Virtus Investment Partners own more than 1% of (LPHI)
Virtus Investment Partners own more than 1% of (MGRC)
Virtus Investment Partners own more than 1% of (NRCI)
Virtus Investment Partners own more than 1% of (DBV)
Virtus Investment Partners own more than 1% of (XLB)
Virtus Investment Partners own more than 1% of (XLP)
Virtus Investment Partners own more than 1% of (XLY)
Virtus Investment Partners own more than 1% of (XLF)
Virtus Investment Partners own more than 1% of (XLI)
Virtus Investment Partners own more than 1% of (XLU)
Virtus Investment Partners own more than 1% of (SUBK)
Virtus Investment Partners own more than 1% of (WDFC)
Virtus Investment Partners own more than 1% of (YDNT)
Virtus Investment Partners own more than 1% of (DLUEY)
Virtus Investment Partners own more than 1% of (DRYS)

For Michael Block
***No Disclosures***

For David Trone
JMP Securities makes a market in (BAC), (BLK), (C), (DUF), (ETFC), (EVR), (GLCH), (GS), (GHL), (JPM), (JEF), (KBW), (LAZ), (LM), (MS), (NMR), (PJC), (RJF), (SF), (AMTD), (SCHW), (TRAD), (WFC), (OXPS)