Kip Tindell, CEO of the Container Store, knows a thing or two about running a business.
With close to 70 stores, 6,000 employees and $782 million in revenue in 2014, Tindell's conscious capitalism mantra has kept business strong since its inception in 1978.
Although the Container Store has yet to impress on Wall Street, with stock prices devalued more than 50 percent from the company's initial public offering in 2013, it has found a place on Fortune's 100 Best Companies to Work For list 16 years running.
Tindell attributes this particular success to 70 percent of the company's workforce: women.
"I think that [women] make better business leaders than men," Tindell said at the iCONIC conference in Los Angeles on Tuesday. "I think what is happening now is that you are getting more of a conscious capitalist approach and less of this top-down, military kind of structure … there's a beautiful feminization of American business taking place."
For Tindell, women have three traits that better suit them for leadership positions, particularly at the Container Store.