Mark Macias is head of Macias PR, a global public-relations firm, that has run media and branding campaigns for politicians, tech start-ups, financial firms, nonprofits and companies. He's also author of the book, "Beat the Press: Your Guide to Managing the Media." Follow him on Twitter @markmacias.
United Airlines and CEO Oscar Munoz made some huge mistakes in their attempt at damage control after a passenger was involuntarily dragged off of a flight, says strategist Mark Macias.
Mark Macias says he'd give Donald Trump a B+ for his first press conference since the election. Here's why.
Donald Trump brought in two firebrands to revive his campaign. The move was worthy of Happy Days' 'the Fonz,' says media strategist Mark Macias.
Sarah Silverman has the credibility to sway Sanders' voters and help Hillary Clinton win, says media strategist Mark Macias.
Donald Trump is losing his edge on social media as Hillary Clinton gains ground with selfies and SnapChat, says Mark Macias.
Sure, the UK is a ship without a captain but it's time for other leaders to step up and stave off a mass business exodus, says media strategist Mark Macias.
Donald Trump may be the presumptive GOP nominee, but here's why he'll never change his huckster ways, says Mark Macias.