Randall Bacon is a commercial stunt double for Seattle Seahawks' quarterback Russell Wilson.» Read More
Jesse Lawrence, CEO, TiqIQ, discusses ticket prices for the Super Bowl and why it's so expensive this year. There's lots of demand for a minimal supply, he says.
Simon Lowden, CMO, Pepsi Beverages North America, and Ram Krishnan, CMO, Frito-Lay North America, discuss their company's role in the Super Bowl, in particular the halftime show, which could draw as many as 110 million viewers.
CNBC's Jane Wells checks out what football fans will be eating and what they're spending on Super Bowl Sunday.
Leading up to the Super Bowl (and Puppy Bowl), on Wednesday, Uber teamed up with Animal Planet and 10 local humane societies to bring puppies to offices for play dates. CNBC tried it out.
Seattle Seahawks president Peter Mcloughlin tells NBC Sports' Dave Briggs business is booming and the team has the best fans in the NFL.
Creating 700,000 footballs per year, Wilson controls about 70 percent of the market, with the NFL being its longest and most lucrative partner.
Terence McGuirk, Atlanta Braves chairman & CEO, discusses plans to shorten the game and increase digital service to fans.
Wisconsin Gov. Scott Walker proposed a plan that would help fund a new arena for the NBA's Milwaukee Bucks.
NFL players who make it into the postseason are rewarded for their success and hard work with bonus checks.
Fans still thinking about going to Sunday's Super Bowl XLIX will need to factor in game tickets, airfare and lodging logistics.
Tickets for Super Bowl XLIX are being offered for more than twice the price as this time last year, according to resellers.
Massachusetts vs. Washington, home states of the two Super Bowl teams. Which state has the better economy and quality of life?
Bettors will be trying to cash in on hundreds of weird bets tied to the Super Bowl. Did someone mention a Punxsutawney Phil?
Glendale is suffering deep financial issues over its troubled effort to become a sports destination.
Every year, first-time advertisers gamble millions in hopes of scoring big on game day and long afterward, but many come up short.
Sally Smith, President and CEO, Buffalo Wild Wings, discusses whether consumers are buying more wings with their extra cash and whether the Super Bowl will significantly impact sales.
Dave Briggs, NBC Sports, discusses the controversy over allegations the New England Patriots used deflated footballs in its win over the Indianapolis Colts.
Daunte Culpepper, the former Viking standout QB, spent a lot more time worrying about Xs and Os than he did PSI.
The NBA has seen an estimated jump of 74 percent in team valuations over last year. Here's why.
Jeff Gordon has earned $146 million in his career on the track in NASCAR races. 2015 will be his final season.
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