When $5 million of business is on the line, your sales pitch can be all that separates you from walking home a millionaire and walking home empty-handed.
How can you master the art and science of wooing a client with your presentation?
On the latest episode of CNBC's "The Profit," business guru Marcus Lemonis asked two furniture design manufacturers to pitch their best design concept for his fast-casual restaurant franchise, The Simple Greek.
With approximately 250 franchises in need of an interior design scheme and millions of dollars up for grabs, Steve Grafton, owner of Grafton Furniture, and Ana Martinez, co-owner of Pacific Hospitality Design, accepted the challenge and took two weeks to prepare a stellar design.
Ultimately, Martinez won the business, and Grafton came up short.
Below are six dos and don'ts for giving a great sales pitch, based on feedback Lemonis and Simple Greek VP Sam Lundy gave the entrepreneurs.