Germany's most popular soccer team is learning that American digital media culture is different from its home country.
Facebook made a change to Trending Topics: Human editors will no longer write descriptions that accompany a topic on the site, Recode reports.
Whistle Sports finds teens and young adults don't just want to sit and watch sports clips. They want to create their own videos.
CNBC's Julia Boorstin reports on the big business of sponsored lens for Snapchatters.
Aggressive marketing tactics have led to the overall perception that the EpiPen is essential. NBC News reports.
First rule about being bought by an advertising company: You’re probably going to end up selling advertising. Recode reports.
Fathers are more involved in household shopping, and it's opening up a new demographic for companies traditionally focused on women.
CNBC’s Julia Boorstin discusses the fact that Donald Trump has spent comparatively very little on advertisements.
Marketers are now turning to "micro-influencers" and you could cash in so long as you have a social media account.
Ad-tech company Media.net's CEO Divyank Turakhia tells CNBC why the $900 million acquisition deal by a group of Chinese investors made sense.
Platform is testing sound on its autoplay videos. Experts say it may turn off users since they aren't expecting to watch clips.
Facebook has come up with its own determination of your political leanings, the New York Times reports.
WPP is faring well amid Brexit uncertainty, though the media industry does face certain challenges, says Alex DeGroote, media analyst at Peel Hunt.
*Company says UK business performed strongly last month. Run by high-profile businessman Martin Sorrell, the UK group said investments in technology had helped to reduce some costs, while the plunge in the pound following Britain's vote to leave the European Union had helped reported revenues. "In April to June we saw a slowdown in the UK before the vote and after...
WPP CEO Martin Sorrell talks about what governments need to do to prop up their economies, while commenting on globalization.
WPP CEO, Sir Martin Sorrell talks about the advertising giant’s latest set of earnings and its outlook while discussing what’s been giving a boost to the industry.
WPP CEO, Sir Martin Sorrell and CNBC’s Steve Sedgwick talks about the advertising and how it played out during the 2016 Olympics Games in Rio.
WPP CEO, Sir Martin Sorrell discusses the recent decisions by the Bank of England, while commenting on life in a post-Brexit world.
The legendary producer behind “All in the Family” on why he thinks there is too much media and how Archie Bunker plays in the era of Donald Trump.
"All in the Family" and "The Jeffersons" creator Norman Lear is a prolific writer and producer, but says there's a problem with today's "golden age" of television.