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  • Will the latest attack ads against Trump work? Monday, 23 Nov 2015 | 2:58 PM ET
    Donald Trump

    The super PAC behind John Kasich is spending $2.5 million on attack ads against Trump in New Hampshire. Will they work?

  • How post-Paris brand outreach can turn into backlash Friday, 20 Nov 2015 | 2:20 PM ET
    Uber drapes their cars in the French flag on the app in the wake of the Paris attacks.

    Companies show support online during times of crisis like the violence in Paris. But, the public is increasingly skeptical of their actions.

  • SAN FRANCISCO, Nov 20- Snapchat, maker of a free mobile app that lets users send videos and messages that disappear in seconds, is struggling to gain traction with advertisers, fueling investor concern that its $16 billion valuation isn't justified by a business that hasn't yet shown it has a steady source of income. Even in a world where upwards of 140 private...

  • Nov 19- Activist investor Starboard Value LP asked Yahoo Inc to drop plans to sell its stake in Alibaba Group Holdings Ltd, citing a significant risk of taxes on the sale. Yahoo's current net cash holding and the funds raised from a sale of the ad business could be returned to shareholders through buybacks and dividends, Starboard said in a letter it sent Yahoo on...

  • Are drug ads a bad idea? Wednesday, 18 Nov 2015 | 2:43 PM ET
    Are drug ads a bad idea?

    Dr. Arthur Caplan, and Dr. Devi Nampiaparampil discuss whether banning direct-to-consumer drug ads is a good or bad idea.

  • Should drug ads be banned? Wednesday, 18 Nov 2015 | 2:40 PM ET
    Should drug ads be banned?

    CNBC's Meg Tirrell reports the American Medical Association has called for a ban on direct-to-consumer prescription drug ads.

  • Banks vulnerable to ad fraud 'zombie army': Report Wednesday, 18 Nov 2015 | 1:25 PM ET
    Networked computers

    A new report claims that several top banks are unwittingly part of a botnet that creates fake ad views.

  • How GIFs are becoming part of our language Monday, 16 Nov 2015 | 6:45 AM ET
    How GIFs are becoming part of our language

    GIFs are becoming the new language of millennials. Riffsy CEO David McIntosh, the creator of the GIF Keyboard for mobile, tells CNBC how GIFs can be used for more than just entertainment.

  • MINNEAPOLIS— Minneapolis ad man Pat Fallon, whose upstart firm once led campaigns for luxury automakers BMW and Porsche, has died at age 70, his company said. Originally called Fallon McElligott Rice, the Minneapolis agency was founded during the 1981 recession. Current clients include Arby's, H&R Block, Loctite, Old El Paso, Starz, Under Armour and VH1.

  • How Dewar's is marketing to the subconscious mind Friday, 13 Nov 2015 | 3:06 PM ET
    Dewar’s “White Label” Scratched Cask invites consumers to experience how it's made in its virtual experience.

    Brands are using psychological techniques such as games and experiential marketing to chance perception and build affinity.

  • FanDuel employees, gamers protest in New York Friday, 13 Nov 2015 | 10:41 AM ET
    FanDuel employees, gamers protest in New York

    FanDuel has reportedly filed suit against the New York attorney general's office to keep the games going, with CNBC's Eric Chemi. Tom Griffiths, FanDuel co-founder, spoke out at the protest.

  • UK 50 Index Thursday, 12 Nov 2015 | 8:02 AM ET
  • Aggregate Global Index Thursday, 12 Nov 2015 | 8:02 AM ET
  • Tech 25 Global Index Thursday, 12 Nov 2015 | 8:02 AM ET
  • Crowdfunding 50 Global Index Thursday, 12 Nov 2015 | 8:01 AM ET
  • The ad-blocking threat is real: LinkedIn exec Wednesday, 11 Nov 2015 | 7:00 AM ET

    Ad execs aren't taking the threat of ad-blocking software seriously and that's a mistake, says this LinkedIn executive.

  • Are pictures worth 1,000 (search) words? Tuesday, 10 Nov 2015 | 3:40 PM ET

    With the Internet becoming more visual, brands think this is future of search is being able to identify items in images without words.

  • Condoms, mustaches find mutual cause in Movember Monday, 9 Nov 2015 | 1:16 PM ET
    Movember 2015 Kick-Off Party

    Marketers are latching onto meme-worthy holidays like Movember to help promote their causes and gain a social presence.

  • Privacy will hit tipping point next year: Study Monday, 9 Nov 2015 | 8:35 AM ET
    Cyber security data privacy

    A new Forrester report predicts privacy will hit a tipping point in 2016.

  • Why Facebook's ad revenue can keep growing: Analysts Thursday, 5 Nov 2015 | 12:21 PM ET

    Facebook ticks off the three boxes advertising customers care about most, James Cakmak tells CNBC.