Whether it was for a self-published magazine he ran, selling Christmas trees or breeding birds to sell as pets, Branson has a knack for looping in other people to make his business dreams come true. In fact, he writes that a "great dream can drive wonderfully innovative collaboration.'
"Very few people ever made a great idea come to life without a lot of help," he notes.
"If you share your dream with like-minded people who share your passion, you could take your dream places you never imagined going," he adds.
Branson admits that barely anyone can make a great idea a reality without help. Part of this goal includes encouraging others to dream and dream ourselves, he explains.
"The benefits of dreaming far outweigh the perceived risks, because the value of dreaming isn't just measured by the outcome, but the inspiration that comes from the journey of achieving the dream," Branson writes.
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