Oh those marketing geniuses at Yum! Brands and Cadbury Schweppes. Slogans like "Finger Lickin' Good," and people dancing around singing "I'm a Pepper" just don't cut it anymore in the age of dogs riding skateboards on YouTube and products which promote "going commando." Sigh. I miss wanting to teach the world to sing, in perfect harmony.    Read More

The Lightning Round is extended in this CNBC.com exclusive feature.   Read More

It might be possible to use analysts as contrarian indicators. Have you noticed how many analysts have suddenly gotten all gloomy over their space, even though they have taken down numbers   Read More

If you don't answer questions, like this Cadbury guy, then you don't give investors a reason to believe.   Read More

You should, too. Cramer offers his top picks for the sector.   Read More

Futures rallied 12 points on better than expected nonfarm payrolls report, with minor revisions in February and March numbers. The market will like it because while the economy is clearly soft, we are not seeing a wholesale collapse in the job market. Wages, however are weak, negative in fact if adjusted for inflation.    Read More

There are cheaper food companies that are just as good, Cramer says.   Read More

When’s the last time you drank 7UP? I haven’t since the guy with the Caribbean accent talked about the “Uncola Nut.” Maybe that’s why the Cadbury Schweppes classic is now offering to send 7UPs to aliens.   Read More

The best marketing is the kind that provides a company huge bang for no buck at all. Tell everyone you'll give your product away for free if something impossible happens--like the Giants winning the Super Bowl--and then sit back confidently that you'll never have to pay up.   Read More

The Discover Card’s Third Annual Valentine’s Day Shopping Survey reveals the way to someone’s heart is through their stomach.  Here are some companies that you may love this Valentine's Day...   Read More