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Public Relations

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  • Pressures facing NFL  Monday, 22 Sep 2014 | 12:43 PM ET
    NFL Commissioner Roger Goodell talks during a press conference at the Hilton Hotel on September 19, 2014 in New York City.

    Former NFL wide receiver Phil McConkey, discusses the great responsibility on the NFL right now to handle its image appropriately.

  • EDINBURGH/ LONDON, Sept 19- When 3.6 million Scots voted on Thursday on whether to leave or stay within the United Kingdom, they were answering one simple question: Should Scotland be an independent country?

  • Whoa, this PR firm just crossed the line Thursday, 11 Sep 2014 | 4:26 PM ET

    Think you've seen it all? Check out this PR pitch, attempting to bribe a journalist to mention clients.

  • Sept 8- Home Depot Inc is being tight-lipped about its possible credit card breach, the opposite approach to the one Target Corp took nearly a year ago.

  • Abercrombie drops large logos from its US clothes Thursday, 28 Aug 2014 | 2:44 PM ET
    A customer carries an Abercrombie & Fitch shopping bag from a store in New York.

    Abercrombie is trying to revamp its image after its CEO stirred controversy by saying the company's clothes were made for cool kids, not fat people.

  • BEIJING, Aug 1- U.S. public relations firm Edelman said on Friday it did not know the whereabouts of its China chief, who has been helping Chinese authorities with an unspecified investigation.

  • What Lululemon needs to do  Thursday, 27 Mar 2014 | 2:20 PM ET

    Lululemon is trying to clean up its public relations issues. CNBC retail analyst Stacey Widlitz, discusses Lululemon's mixed Q4 earnings data, and the challenges facing the company.

  • 'House of Cards' 101: How to manage the media Wednesday, 19 Feb 2014 | 10:33 AM ET
    Kevin Spacey in House of Cards

    It's rare that Hollywood can teach Corporate America something but in the case of "House of Cards," there are some great lessons for CEOs in managing the media.

  • Dreamliner Glitches: How Serious Are the Problems? Wednesday, 9 Jan 2013 | 9:00 PM ET

    Boeing faces a short term public-relations battle after a string of problems with its new 787 Dreamliner jet, but experts suggest that, so far, the glitches don't appear to be anything out of the ordinary for a new and highly complex aircraft.

  • A Free Cab Ride—With One, Furry Caveat Friday, 20 Jul 2012 | 10:32 PM ET

    Want a free cab ride in New York City this weekend? Don't worry — it's not a scam. It's a very real offer. Just one fuzzy catch! Click here to read what it is.

  • McDonald's Meal

    The genesis of social media, and the initial excitement, was that it created an online forum for raw, immediate, visceral expression. However, it is counterintuitive for these marketing executives to think they can channel that spontaneity into their well thought out, focus-group tested, messaging campaigns.

  • New Careers After 50 Wednesday, 28 Dec 2011 | 5:31 PM ET
    If you want to be a model, a bike messenger or a ball boy, it pays to be young. However, if you want a job in which you’re expected to convey reliability, wisdom or gravitas, people over 50 have the advantage. They’ve been around the block a few times, and they have years of hard-earned knowledge with which no amount of postgraduate education can compete.However, job-hunters over the age of 50 may be apprehensive about what’s out there. Will they be written off prematurely thanks to ageism? Will

    It pays to be young. but if you want to convey reliability, wisdom or gravitas, people over age 50 have the edge. See the new careers for workers over 50.

  • New Careers After 40 Thursday, 17 Nov 2011 | 3:27 PM ET
    Life may begin at 40, but job searches that begin at that age can be discouraging. After all, it’s not the job market that it used to be. Entire professions are disappearing, and the labor market is flooded with unmarried, childless, eager young applicants whose salary requirements are generally lower.Despite this grim scenario, older workers shouldn’t despair. They bring such hard-won assets as experience and discipline to the table, and the people doing the hiring know it. “Savvy employers are

    CNBC.com spoke with experts in tech, human resources, and finance to determine which professions are best for workers over 40.

  • Small Biz PR: Two In-N-Out Burgers, Shipped, for $56 Thursday, 3 Nov 2011 | 12:01 PM ET

    Midtown Row, which launched only a couple of weeks ago, devised an ingenious PR campaign that supports what they do: Offering In-N-Out burgers, shipped frozen to your door, reports CNBC's Darren Rovell.

  • Facebook Prepares to Add Friends in Washington Tuesday, 29 Mar 2011 | 8:13 AM ET

    Facebook has layered its executive, legal, policy and communications ranks with high-powered politicos from both parties, beefing up its firepower for future battles in Washington and beyond., and is looking to add more, reports the New York Times reports.

  • Facebook May Hire Former Obama Aide Robert Gibbs Monday, 28 Mar 2011 | 8:03 AM ET

    The company is in talks with the President's  former  press secretary about a senior role in helping to manage communications ahead of a planned IPO, reports "The New York Times".

  • Voice of Aflac Duck Gets His Goose Cooked Tuesday, 15 Mar 2011 | 2:02 PM ET
    Gilbert Gottfried

    Gilbert Gottfried, now the former voice of the Aflac duck, was fired by his employer for jokes he made about the Japanese tsunami on twitter.

  • Chase Site Still Crippled; Angry Users Vent on Twitter Wednesday, 15 Sep 2010 | 1:15 PM ET

    Problems at Chase's online banking service continued Wednesday, prompting outraged  customers to take to their Twitter accounts to share  frustration.

  • Trying to Create Online Buzz? Add Free Bacon Wednesday, 15 Sep 2010 | 10:02 AM ET

    Brands looking to break through the blogosphere nowadays need a good pitch, some luck ... and maybe a little bacon.

  • JetBlue Memo Questions Flight Attendant's Motive Friday, 13 Aug 2010 | 2:54 PM ET
    JetBlue Terminal

    A rogue JetBlue flight attendant's explanation that an uncooperative passenger caused him to melt down and slide down a parked plane's emergency chute may not hold water, the airline says in an internal memo.