Fast Money

Monday - Friday, 5:00 - 6:00 PM ET
Fast Money

Retail’s Long-Term Trends

Still nursing that New Year's hangover? Well your throbbing headache is nothing compared to Wall Street's morning after.

Oh, it was quite a bash. In fact it lasted about 5 years. So it should come as no surprise that it’s probably going to take another 12 months to work off!

That’s right forget 2009. It's time to focus on 2010.

Fast Money trader Jeff Macke is doing just that. He’s got his eye on the sector that wore the lampshade to the credit party: retail.

Typically Christmas is the most wonderful time of year for this sector. But it looks like this past shopping season will go down in history as the least profitable since at least 1970.

Ontop of that, Americans are pinching their pennies and chopping up their credit cards in record numbers.

None of that bodes well for a retail in 2009. In fact, it probably means more bankruptcies and store closings. But after 2009 is done the surviving stores may be sitting pretty.

“The survivors will be Wal-Mart and Target,” exclaims Jeff Macke. And I’m leery of Macy’s and every other retailer that has a lot of debt on their balance sheet. The party in retail -- is over!”

So throw out 2009, these are Macke’s trades for when the ball drops in 2010.

Got something to to say? Send us an e-mail at and your comment might be posted on the Rapid Recap. If you'd prefer to make a comment but not have it published on our website send those e-mails to .

Trader disclosure: On Jan 2, 2009, the following stocks and commodities mentioned or intended to be mentioned on CNBC’s Fast Money were owned by the Fast Money traders:Adami Owns (AGU), (BTU), (C), (GS), (INTC), (MSFT), (NUE): Macke Owns (MCD), (WMT), (TM), (DIS): Kinahan Owns (DELL), (GE), (HD), (HPQ), (INTC), (LEHMQ), (C ), (YHOO): Kinahan Is Short (BAC) Puts, (CSCO) Puts, (MSFT) Puts

GE Is The Parent Company Of CNBC

Terranova Works For (VRTS): Terranova Is Co-Portfolio Manager Of The Virtus Diversifier PHOLIO; Virtus Diversifier PHOLIO Owns (IGE), (DBC), (DBV)

Terranova Is Chief Alternatives Strategist Of Virtus Investment Partners, Ltd.: Virtus Investment Partners Owns More Than 1% Of  (ABD), (ARE), (BIG), (DLR), (EPR), (EXR), (IGE), (SLB), (MAC), (DBC), (DBV), (SKT), (UA), (CLB); Virtus Investment Partners Owns More Than 1% Of  Corporate Office Properties Trust SBI MD; Virtus Investment Partners Owns More Than 1% Of  Goldman Sachs Financial Square Fund – Money Market Fund; Virtus Investment Partners Owns More Than 1% Of  Seagate Tax Refund Rights with wires