We are outside Moscone West in San Francisco, awaiting the keynote address that begins at 1pEDT by Apple Sr. VP of Worldwide Marketing Phil Schiller.
I'll be live-blogging that speech, so check back here often for updates.
It's a festive environment out here, with an anticipated 5,000 attendees expected for the speech.
The biggest reception goes to the young ladies from iPorn Mobile, one of the thousands of Apps available on the Apple App Store.
Five attractive women, dressed in very skimpy bikinis (in fact, I think their make-up covers more of their skin than their outfits.)
They're riding around in a white handsome cab, throwing little footballs to the crowd of very pleased onlookers.
So, a circus atmosphere and the event is just minutes away...
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