Sports Biz with Darren Rovell

New Era at Wrigley Field

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I'm here at Wrigley Field all day for the Cubs home opener.

It's the first for new Cubs owner Tom Ricketts, who bought the team for $845 million in October.

Here's our look today at the business of the Cubs under new management.

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Profiting From Chicago's "Lovable Losers"
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New Era at Wrigley Field
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Scotts Miracle-Gro Hopes to Hit Home Run
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The Business of the Cubs
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Down & Dirty Push for Fans