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Yumani Is Here! New E-Commerce Platform Powered By Yu, Launches


NEW YORK, Oct. 11, 2012 /PRNewswire/ -- Yumani, a new non-traditional online shopping platform, has officially launched today. In the current retail market, consumers seemingly have limited options for finding the best price on products. Yumani lets consumers request the products they want, from electronics to home goods and even holiday gifts, while retail sellers compete to offer the best price on those products. In addition, Yumani provides a host of additional features and functionality to support buying and selling activities online.

As the only website of its kind, Yumani is free to join for buyers and sellers alike and does not require any listing fees like many other e-commerce sites. Retail sellers will also benefit from the Yumani model. The company's mission statement, "Fair is Fair", levels the playing field by creating access to competitive sellers for a market of consumers with a wide range of demand. Sellers will also be able to use Yumani as a resource for shedding any overstock inventory they may have. Yumani, also has a social conscience, each week it will donate 100% of its profits on a number of items considered 'necessities' to a recognized charity.

"Our wedge into the market is a pipeline of cost-conscious consumers who are tired of searching for the lowest price of the items they need," said Yumani founder and Chairman Henry Zilberman. "We hold the belief that everyone should be able to actively participate and have control over the purchases they make, and feel that by making the e-commerce industry more fair for both buyer and seller, we will accomplish that."

Users may begin using Yumani for their shopping needs immediately after registering by first finding the item they want to buy in the Yumani database, then creating a listing for that item. Yumani will then notify sellers of the request. Sellers will compete to offer their best price on the requested item to the consumer, who can then choose whether or not they wish to take advantage of the seller offer. Buyers are under no obligation to accept any offer they do not feel is in line with what they wish to spend.

About Yumani:

Yumani is a platform that gives buyers the ability to request specific products and allow sellers to compete for their sale. The company was founded in 2012 to fulfill a recognized need for an online shopping tool dissimilar from ones already active on the market. The company is headquartered in New York, New York. More information can be found at