As Apple shareholders descend on Cupertino, Calif., Friday morning for the tech giant's annual shareholders' meeting, CNBC's Jim Cramer said they're hoping for something big from the company.
How big? Apple investors, most of them also Apple enthusiasts, want something "revolutionary," Cramer said Friday.
"No one ever stops with that," Cramer said on "Squawk on the Street." "I thought the software in the phone was revolutionary, but I guess that's not exactly a reason to buy a stock. But a lot of people are in this stock because they love their iPhone."
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The vast majority of people own Apple because it remains a cheap stock compared with other tech companies, Cramer said. But it fails to hold the same kind of growth as rivals such as Google, and investors will want Apple CEO Tim Cook to explain why Friday morning, he added.
"You need catalysts. People need growth," Cramer said, adding: "Apple had a big move going into this meeting and I think people say, 'Well, why did we buy it then?' "