Up in the hills above Silicon Valley, a group of 30- and 20-something engineers are living and working together in Portola Valley, Calif., in what could be called part modern-day commune, part high-tech kibbutz. The company is called Meta, and the team is working on a potentially revolutionary augmented reality eyeglass product.
One thing to keep straight: augmented reality isn't virtual reality. Meta's product is called "Spaceglasses," and rather than being immersed in a virtual reality environment, the glasses allow for enhanced, 3-D holograms that allow you to touch, move and manipulate images with your hands.
Meta was founded by Meron Gribetz, a former member of the Israeli Defense Forces technology unit. Gribetz and his partners have attracted more that $10 million from a range of high-profile investors, including Dolby Digital, Paul Graham's Y Combinator start-up incubator as well as Zappos' founder Tony Hsieh and Reddit's Alexis Ohanian.
"You can imagine a world where you don't need these flat devices, and remember if they are charged or in your briefcase, you just have a pair of glasses that encompass everything," Gribetz said. The Spaceglasses will be available starting this fall on the company's website for $3,000.