After the Fed released minutes of its last meeting, the bond market signaled it fears the Fed will not be aggressive enough with its rate cutting.Market Insiderread more
The Fed minutes also note that "a couple" members wanted a 50 basis point cut, based primarily on the weak inflation readings.The Fedread more
The inversion is seen by many veteran traders as an important recession omen, though the timing on the eventual downturn is less predictable.Bondsread more
Here's what Nordstrom reported for its fiscal second-quarter earnings.Retailread more
The sexy image that once boosted Victoria's Secret has been haunting L Brands more recently, as women are steering clear of the brand's hot pink, lacy and bejeweled lingerie.Retailread more
See which stocks are posting big moves after the bell.Market Insiderread more
"I'd love to say that the optimistic universe is most likely to prevail, but the talking heads talk endlessly about how a recession is inevitable," CNBC's Jim Cramer says.Mad Money with Jim Cramerread more
Read the fine print in your Apple Card contract — one clause means you give up your right to be heard in court.Technologyread more
Federal Reserve members worried over future growth are highly concerned about the U.S.-China tariff battleThe Fedread more
President Donald Trump signed a memorandum on Wednesday to automatically cancel the student loan debt of disabled veterans. More than 25,000 service members will have their...Personal Financeread more
Jim Nussle, a former director of the Office of Management and Budget, told CNBC on Wednesday that a strong U.S. consumer is the only thing keeping the country from recession.Marketsread more
The Wimbledon tennis tournament is working on extending its digital reach into emerging markets as bosses behind the 137-year old sporting championship move to establishing it in the 21st century.
The digital team at the All English Lawn Tennis Club (AELTC), the body organising Wimbledon, have begun posting on Weibo – China's answer to Twitter- as well as writing in Japanese on Facebook in an attempt spread the brand into the Far East.
"Emerging markets are incredibly important if you look at where sheer numbers are and where the growing middle class is," Michael Desmond, commercial director at AELTC, told CNBC.
"We want to grow those markets but you have to culturally respect the market and therefore simply providing an English language proposition into China would be madness. We want to make it as bespoke as we can without losing our brand assets."
China has a clear lack of tennis tradition, and the country's focus on Olympic sports meant the sport was largely sidelined in the country until it returned to the games in 1988 after a 64-year absence. Since then, the sport has been on the rise, with a major competition, the Shanghai Masters now being played there.
Women's tennis is ahead in China with the world's number two, Li Na, at the fore. Li won her second Grand Slam singles title at the Australian Open earlier this year. But the men's game is struggling behind with a lack of big Chinese players.
"Tennis in China is all about Li Na. It is really off the back of that that people have been interested. But one of the problems they face is that the focus has been exclusively on Li Na, and they don't bother broadcasting other games from other Chinese stars," Mark Dreyer, founder of China Sports Insider told CNBC in a phone interview.
Read MoreF1 in China: Stuck in the slow lane
Desmond also signalled the club's intent to target other emerging markets including India, which he said has a rich history of tennis.
Big data drive
The comments came as AELTC and IBM, the club's technology partner, announced the latest updates to the Wimbledon website and apps, including the ability to personalise the app and watch action from different courts.
IBM also said it had updated the SlamTracker software that provides real-time data on aspects of the game such as serve speed. AELTC also said it was using big data and analytics to engage with their fans through its new "Social Command Centre", a hub that allows Wimbledon's digital teams to see what people are talking about on social media.
Through the use of cloud technology and big data, the Wimbledon organizers said they can give fans across the world an "immersive" experience as if they were at the famous ground.
"The reason we have been focussing on social with them (AELTC) so much is because the demographics engaging with Wimbledon through digital are changing," Wimbledon client and program executive for IBM, told CNBC in a phone interview.
"The people that can't come here are the people more important from the volume point of view, so giving them the most fantastic brand experience is what we are so focussed on. If you want to get the fantastic experience that is Wimbledon out there, you have to talk to people where they are talking."
- By CNBC's Arjun Kharpal