A senior executive at Blackstone Group thinks big money investors can make piles of cash by betting on the growth of soccer in the U.S.
"The thing I'm sort of interested in is where soccer goes. It's a lower price point in terms of a point of entry at least for [Major League Soccer]," Peter Cohen, global head of the media and entertainment group at Blackstone Advisory Partners, said Thursday at the Bloomberg Sports Business Summit in New York City.
Cohen noted the rising popularity of soccer in America, including the success of the World Cup and NBC's broadcasting of English Premier League games.
"It that trend continues, I think that could be a really interesting place to make a lot of money going forward," Cohen said.