Combing the ads and drafting an itinerary are musts for Black Friday shoppers, but the smartest prep may be preloading your smartphone with shopping apps.
In a recent Verizon Wireless survey, 59 percent of consumers said they have used a smartphone to make Black Friday shopping easier. "Like anything else, it's a matter of having the right apps on your phone," said Brad Spirrison, managing editor for review site Appolicious. (Check out the above video for some of the categories that can make for a cheaper shopping experience.)