To date, it's raised $23.5 million and counts Shake Shack founder Danny Meyer as an investor.
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Venture capital in the food delivery space has skyrocketed this year and led to a jump in competition. About $2.17 billion has piled in so far in 2015, up dramatically from $686 million last year, according to data from PrivCo.
Once Dispatch deploys, it will work with participating restaurants' existing digital ordering websites or apps. During checkout, customers will be able to scan delivery times and price quote options from the delivery providers available. Depending on the area, this could include a range of delivery service providers like Postmates, Caviar or Groupon's OrderUp.
Meanwhile, delivery giant GrubHub provides delivery services to just a small percentage of the more than 30,000 restaurants on its platform. Earlier this year, it bought two delivery service providers, DiningIn and Restaurants on the Run, as it seeks to broaden its business.
By partnering directly with restaurants, Olo's Glass wants to make the delivery process more efficient. Couriers will no longer have to wait until they arrive at a restaurant to place an order. Instead, it will automatically be sent to the kitchen, thereby shaving minutes off the process.
Customers will be able to track their couriers in real time rather than be left starring at the clock wondering when their food will arrive.
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It also simplifies the process for restaurants with locations in several different pockets of the country. Instead of cobbling together partnerships with regional delivery partners, restaurants can access Dispatch's national network of providers under one umbrella.
Since customers will have multiple delivery options with different prices, this additional information coupled with more efficiency for couriers could produce an added benefit—lower prices.
"It will create some price pressure," Glass said. "That is our goal—to make delivery at scale more efficient and affordable for guests."