Cristiano Ronaldo: Real Madrid star, international playboy, underwear model and hotelier.
"I was always dreaming to have my own hotel," the 30-year old told CNBC on Thursday after announcing a more than $40 million investment into four boutique hotels developed by the Pestana Hotel Group, one of Portugal's largest tourism and leisure firms.
Under the name of Ronaldo's 'CR7' brand, the hotels will span four cities closely linked to Ronaldo's life: his hometown Funchal, Lisbon where he first started his youth career, Madrid for his tenure with the famed Spanish club, and New York where he's considering the Major League Soccer.
The Portuguese native will become a shareholder of Pestana's international hotel chain, which will mark his first investment outside of fashion and sport.
The $40 million injection will make a small dent into Ronaldo's personal fortune of $223 million, according to soccer publication Goal, which ranked him as the world's wealthiest player this year.