It's not just the temperatures in India that are high. Tensions between the country's top two taxi apps – Uber and Ola – continues to rise.
The latest move comes from Ola – a $5 billion start-up and leading player in the market, which has introduced Ola Micro, a stripped-down version of its ride service which it claims already has completed half as many rides as the total booked by Uber India.
"In three weeks, we have put up a category (Ola Micro) which is already 50 per cent of all of Uber's daily bookings in the country," Raghuvesh Sarup, chief marketing officer at Ola, told CNBC in an emailed statement on Tuesday.
"And in one month, Micro alone will surpass the number of bookings our competitor does in a day across all categories," Sarup added in a follow-up phone interview.