Shares of Walt Disney fell on Tuesday after the surprise announcement Chief Operating Officer Thomas Staggs would be leaving the company. Staggs was viewed as Bob Iger's heir apparent.
Who is next in line as Disney CEO? Look no further than someone already in the media industry, according Doug Creutz, a Cowen & Co. analyst.
"If you're looking for someone who runs a content company, you have to stay in the media industry", he said on CNBC's Halftime Report.