With a little over two months to go before UK referendum on its membership of the European Union (EU), politicians and business leaders on both sides of the debate are accusing each other of "appalling," "ridiculous" and "absurd" scare tactics to sway voters.
The political debate over whether the U.K. should stay within or leave the 28-member political and economic bloc is becoming increasingly heated and polls suggest a tight race between the Leave and Remain vote.
The referendum has split the country's political establishment with politicians from the main parties joining competing campaign groups "Vote Leave" and "Britain stronger in Europe."
Immigration, EU laws and regulations and the cost of the U.K.'s membership of the EU are all key issues in the debate.
Luke Johnson, chairman of Patisserie Valerie and one of several business leaders who are backing a "Brexit" (for the U.K. to leave the EU), told CNBC that he was worried that Brussels – a byword for the EU's institutions – was a threat to the U.K.'s sovereignty.
"Obviously Britain will always remain part of Europe, it is a question of whether we remain part of the EU, which is a large bureaucracy run out of Brussels and Strasbourg," Johnson told CNBC.