But scale isn't the company's main focus, according to Zemitis and Ying. In fact, SlingFin makes a range of tents with one core strength.
"We are known for making the strongest tents for their weight in the world," Zemitis said, adding that "on the mountain, our goal is to always be the last tent standing in the storm."
Zemitis, as an entrepreneur, is exactly what his tents hope to be — long-lasting. The president and CEO of SlingFin has spent more than 30 years in the outdoor-gear business. He's designed and fabricated products for companies like The North Face, Sierra Designs and Mountain Hardwear.
In an interview with outdoor life and travel blog "OutInUnder," Zemitis recalls his first entrepreneurial venture from high school. "In 1975, [I] decided we could make a better backpack." That led, according to Zemitis, to the creation of his first company.
Now, with decades of experience in the field, Zemitis hopes SlingFin will be able to take a substantial share of the high-end tent market.
In 2015, U.S. recreational and backpacking tent sales were estimated at nearly $300 million, according to marketing research company NPD Group.
The marketplace is already crowded with established companies like Marmot, The North Face and Mountain Hardwear, which have a nearly endless stock of designs. But Zemitis, who worked for two of those companies designing tents and other outdoor gear, thinks SlingFin's patented design, which gives its tents immense durability, brings something special to the market.
"The real value with SlingFin is the WebTruss," Zemitis explained.