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Pro Analysis

Buy Apple on strong global iPhone demand: Nomura

Apple iPhone 7
Mark Neuling | CNBC
Apple iPhone 7

Investors should buy Apple shares on more evidence iPhone sales will beat expectations, according to Nomura, which reiterated its buy rating.

"The steady positive news across geographies on the iPhone 7 launch implies demand is stronger than thought. We believe the supply chain is preparing for upward revisions to production forecasts," analyst Jeffrey Kvaal wrote in a note to clients Thursday.