British online clothing retailer Asos has come under fire after an investigative article in Buzzfeed revealed workers at its warehouse in Northern England were "treated like machines."
In a three-month investigation, Buzzfeed has revealed that staff at Asos' Barnsley warehouse, which is run by global logistics company XPO, were unable to take regular toilet or water breaks for fear of missing targets.
ASOS, which has become one of the U.K.'s leading online retailers recording a first-half sales of £667 million ($859 million), has however called these reports 'inaccurate and misleading'.
"There have been a number of allegations about the working conditions at our warehouse in Barnsley that are inaccurate, misleading or based on out of date information," a spokesperson at ASOS told CNBC via email.
"This upsets us, but more importantly, it upsets the people who work there. Those who seek to portray the warehouse as an awful place to work never mention the positive work we do in conjunction with XPO, like the 50 different learning and development programs offered, free mental health support and awareness training, subsidized food in a newly renovated canteen, or the £3 million spent on a cooling system to keep the temperature down during the summer," an Asos spokesperson said.