Coldplay adds second concert date in Singapore to meet 'unprecedented demand'

Source: Sam Neill

British soft rock band Coldplay has added a second show to a Singapore concert leg next April, responding to fans disappointed by a chaotic process this week that saw the first-come, first-served sale of tickets get snapped up in 10 minutes.

Concert promoter Live Nation Lushington said on Thursday that the band added the second concert date at the Singapore National Stadium on Mar. 31, 2017, as part of the "A Head Full of Dreams" tour. The retractable-domed stadium opened in June 2014 and has a capacity of 55,000.

An additional 3,200 tickets for the standing pens were also added to the sold-out Apr. 1 show.

Tickets for both shows will go on sale on Nov. 25 at 10 a.m. HK/SIN via the Singapore Sports Hub's ticketing website, telephone hotline and the box office, as well as at SingPost outlets. There will be no pre-sales for the newly added show, and the organizers said a person could buy a maximum of four tickets across all ticket categories per transaction.

"The highly anticipated return of Coldplay to Singapore after 8 years has been met with a tremendous response from Singapore and regional fans," Live Nation Lushington said in a press statement. The concert promoter previously blamed "unprecedented demand" for the failure of many fans to get tickets.

Coldplay fans in the country were left fuming as high demand for tickets to the April 1 show left many buyers unable to access the ticketing system and created a thriving resale market where some tickets were going at a 3,000 percent premium.

More than 40,000 tickets were sold for the first show in three phases, with two pre-sales last week for Citibank customers and Live Nation mailing list subscribers, then a general sale for the public on Nov. 21.

Close to 20,000 unique users attempted to dial the Sports Hub Tix hotline and access the ticketing website on Monday, while hundreds queued outside the box office and Singapore Post outlets.

Live Nation Lushington discouraged fans from purchasing any resale tickets, warning they may be voided and holders would be denied access to the venue.

Follow CNBC International on Twitter and Facebook.