The Profit

First Look: Can 'The Profit' prevent this hair care company from going down the drain?

The packaging for this hair care line couldn’t be any more ‘unappealing’
VIDEO0:3700:37
The packaging for this hair care line couldn’t be any more ‘unappealing’

The Profit's back with an all-new episode Tuesday at 10P ET/PT. And this week, Marcus visits Ashtae, a family-owned hair care company that's at a breaking point because of the father's costly side projects. If Marcus can't get this founder focused and help his daughter come into her own, the business will go down the drain.

Check out the clips above for a sneak peek.

About The Profit

When Marcus Lemonis isn't running his multi-billion dollar company, Camping World, he goes on the hunt for struggling businesses that are desperate for cash and ripe for a deal. In each one-hour episode of The Profit, Lemonis makes an offer that's impossible to refuse; his cash for a piece of the business and a percentage of the profits. And once inside these companies, he'll do almost anything to save the business and make himself a profit; even if it means firing the president, promoting the secretary or doing the work himself.