Tesla recently also debuted Model 3 showroom vehicles at Tesla stores in Los Angeles and Palo Alto, California. The company, which does not sell through dealers, has more than 100 showrooms and galleries spread across the United States. Around 500,000 customers have made reservations for the car.
Model 3 is Tesla's lowest-priced car. The company has said the starting sticker price is $35,000, but it began production with more expensive versions with longer battery range.
The car is viewed by many as the model that will either make or break Tesla as a mass market automaker, or perhaps as a company altogether. Tesla has rarely had a profitable quarter since going public in 2010 and has spent billions building its auto, energy storage, and solar businesses.
Tesla has been ramping up production of the Model 3. The company had said it planned to reach a production rate of 5,000 Model 3s per week by the end of 2017. Tesla later moved that target to the end of the first quarter of 2018, and then moved it again, to the end of the second quarter.