JPMorgan says it's time to bet on Twinkies, makes Hostess Brands a top pick for 2021

Hostess Twinkies
Getty Images

(This story is for CNBC Pro subscribers only).

Investors have undervalued the maker of Twinkies and Ding Dongs for too long, according to a new note from JPMorgan.

The firm added Hostess Brands to its US Analyst Focus List on Wednesday, saying it was time that the growth for the food products company was reflected in its stock price.