CNBC News Releases

‘THE PROFIT’ RETURNS FOR SEASON 8 ON TUESDAY, AUGUST 10 AT 10PM ET/PT ON CNBC

ENGLEWOOD CLIFFS, N.J. — August 2, 2021 —CNBC's "The Profit" featuring serial entrepreneur and investor Marcus Lemonis returns for season eight on Tuesday, August 10th at 10pm ET/PT. Lemonis is back putting his own money on the line to try to help small businesses across the country and he has never been more invested.  This season, Lemonis visits eight businesses each facing different and unique challenges during these unprecedented times.  With his 3P's principle – People, Process, Product – Lemonis evaluates each business and charts a path forward.

In the August 10th premiere episode, Lemonis faces one of his biggest challenges to date when he visits a family business in Utah that is drowning in debt. With his help, the family will need to become a hive of activity to turn their fortunes around.

When Marcus Lemonis isn't running his multi-billion-dollar company, Camping World, he advises struggling entrepreneurs who need help rebooting their business. Using his years of experience and often investing his own money, Lemonis empowers the business owners to find innovative ways to rescue or grow their company.

"The Profit" is produced for CNBC by Machete Productions with Amber Mazzola and Marcus Lemonis serving as executive producers. Adam Barry is the executive producer for CNBC. 

For more information regarding "The Profit," visit: theprofit.cnbc.com

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CNBC is the recognized world leader in business news, providing real-time financial market coverage, business content and general news consumed by more than 557 million people per month across all platforms. The network's 15 live hours a day of news programming in North America (weekdays from 5:00 a.m. - 8:00 p.m. ET) is produced at CNBC's global headquarters in Englewood Cliffs, N.J., and includes reports from CNBC News bureaus worldwide. CNBC at night features a mix of new reality programming, CNBC's highly successful series produced exclusively for CNBC and a number of distinctive in-house documentaries.

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About Machete Productions:

Founded in 2011, Machete Productions is the creation of Emmy-nominated Executive Producer Amber Mazzola.  Since its formation, Mazzola and Machete have produced the first unscripted series under the CNBC prime banner, Treasure Detectives, and The Profit, the #1 original series on CNBC now in its eighth season, as well as CNBC's Back in the Game with Alex Rodriguez. Machete also produced the hit franchise WAGs and spin off, Relatively: Nat & Liv, for sister network E!

For more information contact:

CNBC                                                           
Beth Goldman                                            
201-735-4724         
beth.goldman@nbcuni.com       

Danielle Desser
201-388-2596   
danielle.desser@nbcuni.com

FerenComm for CNBC
Erin Santucci, Lauren Fein, Stephanie Baumoel
CNBC@Ferencomm.com