CNBC's Jim Cramer spoke with "Shark Tank" star and FUBU CEO Daymond John to discuss the fourth annual Black Entrepreneurs Day, which is set to take place Nov. 1 at the Apollo Theater in New York City.
The event is meant to celebrate Black business owners, and it partnered with the NAACP to provide eight business owners with entrepreneurship grants of $25,000. Black Entrepreneurs Day will also feature insights from top Black business leaders as well a lineup of celebrity guests including Whoopi Goldberg and Shaquille O'Neal.
"We gave away $700,000 so far, we will hit about $1 million this year," John said of the grants provided to business owners. "We will highlight these superstars, but they're going to talk about their failures, like when Shaq didn't know what FICA was when he first got a check."
John first launched the event in 2020 in the wake of George Floyd's murder and amid increased attention to systematic racism in the U.S.
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