Data Economy

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• 3-D body scanners and virtual shoes: The new retail

  6:32 PM ET Tue, 20 Aug 2013

  There is starting to be correlation between early-adopter retailers and those that will be the most successful. A look at some of the technologies that are having a big impact.

• NASCAR: Big data offers little to bottom line

  10:36 AM ET Tue, 3 Sept 2013

  Big data's bang for a company's buck is far from proven. Take the NASCAR-Hewlett Packard big data effort: NASCAR says it creates no quantifiable economic value.

• How Google Earth surveillance will protect forests

  9:14 AM ET Mon, 19 Aug 2013

  Nestlé and Unilever will soon be able to see what’s going on in any tropical forests in real-time, down to 1 meter. Is this the "good side" of the surveillance state?

• Can Twitter data explain Sharknado TV appeal?

  8:41 AM ET Mon, 19 Aug 2013

  Nielsen and Twitter's social media ratings venture aims to attract the first Twitter-based TV ad dollars, but it's still unclear what matters more: tweet sentiment or tweet volume.

• New technology tracks retail customers   

  11:38 AM ET Tue, 10 Sept 2013

  CNBC's Courtney Reagan reports some retailers are using shoppers' Wi-Fi phone signals to trace movements around their stores in an effort to gather data on how best to layout or display products.

• Debbie does data: Porn gets statistical

  4:14 PM ET Fri, 26 July 2013

  It's not the size of the data, but whether or not you can size up your audience using it that matters in the adult film industry. The answer varies depending on delivery format.

• Take it from Weiner, it’s all about Twitter

  10:17 AM ET Thu, 1 Aug 2013

  Some politicians find polling to be a little old fashioned, so they're using big data to see what the public thinks about them.

• Gamers: Your man cave is being monitored

  2:52 PM ET Thu, 15 Aug 2013

  The overall amounts of data being generated by gamers is staggering, and the next generation of video game design will feature the gamer as an unofficial co-creator.

• Teaching a computer to recognize Miley Cyrus

  4:09 PM ET Thu, 22 Aug 2013

  Computer deep learning will change the way we live: Imagine artificial intelligence that recognizes celebrities, a smartphone with an IQ hundreds of times today's expectations.

• Big Data's Cure for Edward Snowden Hangover

  2:34 PM ET Thu, 18 July 2013

  Big data investor Joe Lonsdale, founder of Palantir Technologies, Addepar and Formation 8, says the Edward Snowden debate is one Silicon Valley engineers are eager to take part in.

• Leaker Is 'Destructive' to US: Former NSA Director   

  8:02 AM ET Thu, 13 June 2013

  Gen. Michael Hayden, Chertoff Group, discusses the problem of protecting data collection from giant telecom companies, while addressing national security concerns.

• Next Tech Boom: Bridging the Data Scientist Gap

  5:00 PM ET Thu, 20 June 2013

  The first boom in big data focused on storage and database companies; the coming one will be led by companies creating next-level business analytics.

• Firms Try to Outwit Mother Nature—Using Big Data

  4:04 PM ET Thu, 23 May 2013

  From this week's disastrous tornadoes in Oklahoma to Hurricane Sandy, big data analysis is battling extreme weather—and aiming to outwit the chaos of Mother Nature.

• Nascar's new marketing strategy   

  5:10 PM ET Fri, 30 Aug 2013

  Nascar CMO Steve Phelps discusses whether real-time analysis of social media draws big brands to advertise in car racing.

• Hadoop: Toddler Talk Provides Big Data Name

  2:35 PM ET Thu, 18 July 2013

  Naming software isn't easy. The name should lack specific connections but not be ridiculous. It has to be easy to remember, and it must be able to withstand changes in direction.

• Problem Solving With Big Data   

  12:11 PM ET Wed, 31 July 2013

  Arnab Gupta, Opera Solutions CEO, explains how he saves companies money by putting big data to work.

• Data Premium Rises in Health Care

  4:13 PM ET Mon, 15 April 2013

  Doctors turn to data analysis for diagnosis.

• UPS Tracks More Than Packages   

  11:45 AM ET Mon, 15 April 2013

  Dave Barnes, UPS chief information officer, explains how and why his company gathers every piece of information possible on every package it handles.

• Bank Data Cashes in on Customer Feelings

  4:11 PM ET Mon, 15 April 2013

  In addition to credit, banks are analyzing your sentiment.

• 'Visionary' on Big Data's Value   

  12:07 PM ET Wed, 5 June 2013

  Big data "visionary" and Harvard professor Thomas Davenport discusses the explosion in analytics and how it helps investors and businesses adapt.