Innotrac Recognized As Technology Association of Georgia Finalist

ATLANTA, Oct. 9, 2012 /PRNewswire/ -- Innotrac Corporation (NASDAQ: INOC), a best-of-breed commerce provider integrating digital technology, fulfillment, and contact center solutions, today announced that it has been recognized as a finalist in the Corporate Internal Software Development category of The Technology Association of Georgia (TAG) Impact Awards.

TAG is the leading technology industry association in the state, serving more than 17,000 members. The Southeastern Software Association (SSA) Impact Awards recognize leading technology companies that have demonstrated outstanding leadership and innovation in bringing new technology solutions to the market. The Corporate Internal Software Development award honors companies that have developed software for their internal business needs that result in either reduced costs or improved operational efficiency and increased profitability.

Innotrac's proprietary Command Center® technology suite was selected as one of the top 5 finalists out of 100 nominated companies. Command Center® allows intelligent order routing which reduces time in transit and freight costs for e-retailers. The technology uses Innotrac's step down freight savings program, which categorizes orders based on consumer location. Using Innotrac's Command Center® technology, an order that may otherwise have shipped via an air freight class can instead be shipped via ground at a reduced rate while still meeting delivery expectations. In addition, Command Center® can route orders to any of Innotrac's 8 domestic facilities, its international facilities, as well as any client-requested fulfillment location (including stores) providing an omni-channel solution and creating operational efficiencies within all channels.

"We are very excited to be recognized by TAG as a leader in technology," said Ed Ringer, CIO at Innotrac. "Georgia is home to several Fortune 500 companies, so it's an honor to be included. We continually strive to develop technology that provides the best service levels to our clients and their customers. Freight costs have a big impact on our clients' profitability, and the consumer experience extends all the way through fulfilling an order. Our team exemplifies Innotrac's commitment to being a best-of-breed organization."

About Innotrac

Innotrac Corporation, founded in 1984 and based near Atlanta, Georgia, is a best-of-breed commerce provider integrating digital technology, fulfillment and contact center solutions to support global brands. The Company employs sophisticated order processing and warehouse management technology and operates eight fulfillment centers and one call center spanning all time zones across the continental United States. Innotrac Europe GmbH has a network of fulfillment centers, call centers, and returns processing facilities with operations in the UK, Germany, France, Denmark, Sweden, Poland, Austria, Italy, Switzerland, Ireland, Spain and the Netherlands. Connect with Innotrac at www.innotrac.com or http://www.linkedin.com/company/innotrac.

Information contained in this press release, other than historical information, may be considered forward-looking in nature. Forward-looking statements are subject to various risks, uncertainties and assumptions. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or expected. Among the key factors that may have a direct bearing on Innotrac's operating results, performance or financial condition are competition, the demand for Innotrac's services, Innotrac's ability to retain its current clients, Innotrac's success in growing its existing client base, developing new business, Innotrac's ability to maintain or improve gross margins in the face of increasing revenues, reducing operating costs in response to reduced service revenues, realization of expected revenues from new clients, the general state of the industries that the Company serves, changing technologies, Innotrac's ability to maintain profit margins in the face of pricing pressures and numerous other factors discussed in Innotrac's 2011 Annual Report on Form 10-K and other filings on file with the Securities and Exchange Commission. Innotrac disclaims any intention or obligation to update or revise any forward-looking statement whether as a result of new information, future events or otherwise.

Media Contact:
Yolanda Kokayi
Innotrac Marketing Manager
678-584-4096
ykokayi@innotrac.com

SOURCE Innotrac Corporation