This puts rival Amazon's rival in streaming video, Netflix, on defense. A previous deal between Viacom and Netflix expired in May and was not renewed. Netflix was recently hit by lackluster reviews on its revival of "Arrested Development".
Besides the nearly-4,000 previously-aired episodes that will now be on Amazon Prime, Viacom will also offer exclusive content.
Between Amazon and Viacom, which of the two stocks has potential given the news? We ask Talking Numbers contributors Enis Taner, Global Macro Editor at RiskReversal.com, and Richard Ross, Global Technical Strategist at Auerbach Grayson, to give their picks.
To hear the Taner and Ross analyze Amazon and Viacom, watch the video above