Fans were left out on the streets outside Raymond James Stadium on Sunday. Many had come because they thought the economy—and the lack of Cardinals fans—made the ticket market soft.
But the reality was the average price on the secondary market didn't fall as much as expected.
At about $2,400 for the average ticket on StubHub, it's much cheaper than in years past, but it's nothing close to the speculation that tickets would sell for face value ($800, $1,000).