CNBC.com and CNBC Mobile set new highs
ENGLEWOOD CLIFFS, N.J. – June 15, 2010 – May was a record month for CNBC Digital. According to the latest data from comScore Media Metrix, CNBC.com, the online destination for global business news and expert analysis, was visited by over 6 million unique visitors and generated 326 million page views, making it the best month on record.*
CNBC Mobile, which includes CNBC Mobile Web and CNBC’s iPhone App, crossed over the 100MM monthly page view mark for the first time ever. CNBC Mobile Web had its best month ever in terms of page views with close to 61 MM, a 45% increase compared to May 2009. CNBC's iPhone App also had its best month ever in page views with over 41 MM and in uniques with over 367,000. (Source: Omniture)
Additional May 2010 highlights include:
-CNBC.com is the #1 stand alone financial news site by total page views. *
-CNBC.com is the #1 stand alone financial news site in total minutes with visitors spending 549MM minutes on the site in May. *
-CNBC.com remains #1 in time spent per visit with users spending an average of 16.5 minutes per visit, the most in the Business/Finance - News/Research category. (Source: comScore Media Metrix; among sites with >1MM unique visitors)
-CNBC.com is the #1 site in page views per visitor with users consuming an average of 54 pages per visitor. (Source: comScore Media Metrix; among sites with >1MM unique visitors)
- During the flash crash on May 6, both CNBC.com and CNBC Mobile Web posted their best hour ever. At 3 p.m. ET that day, CNBC.com experienced a 130% spike in page views and CNBC Mobile Web had a 154% increase in page views compared to the typical traffic levels for this hour. (Source: Omniture)
*Source: comScore Media Metrix, May 2010, Business/Finance - News/Research category. "Stand alone" excludes portal-affiliated websites.
CNBC.com is participating in comScore's Media Metrix 360, a panel-centric hybrid solution to digital audience measurement, and its May 2010 numbers are reflective of this new approach. Media Metrix 360 combines person-level measurement from comScore's proprietary 2 million person global panel with Web site server metrics.
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to more than 340 million homes worldwide, including more than 95 million households in the United States and Canada. The network's Business Day programming (weekdays from 5:00 a.m.-7:00 p.m. ET) is produced at CNBC's headquarters in Englewood Cliffs, N.J., and also includes reports from CNBC news bureaus worldwide. Additionally, CNBC viewers can manage their individual investment portfolios and gain additional in-depth information from on-air reports by accessing http://www.cnbc.com.
Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site at http://nbcumv.com/cnbc/.