Advisor Council

Lazetta Braxton

Lazetta Rainey Braxton
Source: Lazetta Rainey Braxton
Lazetta Rainey Braxton

Lazetta Rainey Braxton, MBA, CFP, is the "financial planner for the rest of us." Unlike many financial advisors, who focus only on the super-rich, Braxton partners with everyday people who desire the financial freedom to experience, influence, give and make a difference for their family and future generations — to create wealth for the common good.

A CFP practitioner with more than 20 years of experience, Braxton offers personalized financial planning, investment management and educational seminars to individuals, families, businesses and institutions. In 2008 she founded Financial Fountains, a fee-only financial planning and registered investment advisory firm that serves clients from around the country.

Braxton strongly believes in diversity and inclusion and access to financial planning. Her professional volunteer efforts include serving as chair of the Association of African American Financial Advisors, board member of the Foundation of Financial Planning, as well as a member of the CFP Board Center for Financial Planning Advisory Panel, Women's Initiative Council and Diversity Advisory Group.

Recognized for her leadership, entrepreneurial spirit and dedication to the financial planning profession, she was honored as one of the inaugural Investment News' Women to Watch and is a recipient of the Association of African American Financial Advisors' Leadership Legacy Award. She is frequently featured in national publications and makes guest TV appearances as a financial expert. Braxton has appeared on NBC Nightly News with Lester Holt, Nightly Business Report and CNBC Closing Bell. She has been featured in national publications, including CNBC.com, Wall Street Journal, Kiplinger's, Essence, Black Enterprise, Financial Planning Magazine, Morningstar, USA Today and many more. Braxton also delivers workshops and keynotes that invite attendees to secure their legacies one dollar at a time.

Follow Lazetta on Twitter @lazettabraxton and @finfount.


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