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Showtime at the Apollo

12:00 AM ET Fri, 20 June 2014

For decades, the Apollo Theater hit all the right notes when it came to tapping talent, but was off-key when it came to its bottom line. With new leadership and a better business model, can this music venue outperform its peers? Becky Quick finds out what it takes to re-brand one of America's most iconic cultural institutions in OTM's "American Re-Made" series.