How American Apparel came back from the brink of death

Name: How American Apparel came back from the brink of death
Uploaded: 2020-01-16T14:46:12.000Z
Duration: 14 min 31 s
Description: At American Apparel's peak, it was one of the most popular teen retail stores in the 2000s. Its controversial CEO and sexual marketing made the brand, but that is also what led to its fall from grace. Will a new turnaround plan be enough for investors and consumers to get behind the retail brand?

At American Apparel's peak, it was one of the most popular teen retail stores in the 2000s. Its controversial CEO and sexual marketing made the brand, but that is also what led to its fall from grace. Will a new turnaround plan be enough for investors and consumers to get behind the retail brand?

14:31

Thu, Jan 16 20209:46 AM EST

MacKenzie Sigalos

Dymond Green

Marilyn Haigh