How the U.S. battles wildfires and why more innovation is needed

Firefighting tactics remain largely stagnant as some of the largest wildfires ever recorded rage across the west and dangerous smoke reaches as far as Europe. With humans at fault for nearly 85% of wildland fires in the U.S., what are the ways we're trying to get them under control? From better fire mapping on Google to new ways of attacking from both land and air, innovation needs a major boost if it will ever catch up with the rapid rate at which the west is burning.