What's Your Story?

CFOs engage in a delicate dance with investors each quarter, as the delivery of every sentence, word, and syllable in earnings reports and on conference calls is parsed for hidden meaning. Conveying a compelling and convincing narrative is an increasingly critical part of navigating an unforgiving market and increasingly more skeptical investors. Who better to advise on mastering the message than two former pros who've jousted with the media from behind the iconic White House Press Podium? CNBC's Tyler Mathisen moderates a discussion with Robert Gibbs, Bully Pulpit Interactive Senior Counsel, Fmr. McDonald's Chief Communications Officer & Fmr. White House Press Secretary, and Jen Psaki, MSNBC Host and Former White House Press Secretary, at the 2022 CNBC CFO Council Summit on November 30, 2022.